Monday 18 June 2012

Website Analytics Tools – Free vs. Paid


We must always go for the best. Do not compromise on quality. Reject if it is not the best — not only the best in India, but globally” 

– Dhirubhai Ambani (Indian Industrialist, Founder of Reliance Industries)

As the above saying goes, if you want the best outcome from your business, opt for the best people who can deliver you the best results. This is a globally proven logic that applies to anything, be it even the tools you choose for your business.  So it applies even to the web analytics tools you choose to analyze your websites.

What is the note-worthy difference between the paid and the free web analytics tool?
It is not the tool that makes the difference but the features. Though the tool remains the same, the features that come along with the paid site analytics version, gives you access to more statistics. With the help of these, you can actually make changes in your website that can bring about a drastic change in your traffic patterns.

But, when does ‘paid’ web analytics tool prove fruitful to you? When you have huge volumes of site traffic i.e. at least thousands and the traffic flow is steady. So if your website satisfies this, you can definitely purchase a paid version of web analytics tools.

With the website analytics paid version, you can get niche information like the keywords that drives more traffic to your site. Based on this info, you can make your website the way you want to. You can keep yourself up-to-date with the market trends by following the analytics. The updates of the search engines can be tracked and likewise the changes can be made to the site content.

So when you are in a search for Website Analytics services, make it a sure-point that you check on all the features that are offered by the service provider. Choose your tool based on the features that can prove most apt for your website and help you drive in voracious traffic.

PioneerMarketers is one such place where you can get the best suitable web analytics services. At PioneerMarketers, you can get customizable tools, designed just for your requirements. Remember the saying stated in the beginning, we stand as a pioneer in providing marketing services, hence PioneerMarketers can be stated as the best option you can get in the market. 

1 comment:

  1. Thank you so much for this comparison between paid and free website analytics tools. Thia article will guide all to choose the right option. for their website. You have highlighted all the positive points of both the options.
    web analytics ecommerce

    ReplyDelete