The
new language of the web audience – Like, Tweet, Share, Pin, etc. You definitely
must be acquainted with these if you are already all over the social web. But
if you are not, you better buck up for the race. If you are still that marketer
who doesn’t give a heck about social media, you can never even dream of having
a race with the players with the big players in the market.
Since
the rise of the social media in 2005-06, almost every internet user in the
world, have becomes so obsessed with social media. Nevertheless that most users
started using only for personal use, with the advent of LinkedIn and Facebook pages,
social media is being is used even for business purposes.
Email
Marketers took the best of social media by featuring it in their email
campaigns. This gave pouring fans and followers creating immense credibility
and brand name. These fans and followers can be segmented based on B2B and B2C clients
based on their behaviors.
These
email clients are sent niche content based on their interests which could be
tracked based on their activities on the social web.
Now
you can follow the same foot prints. Here is what more you can do.
·
Interconnect your email and social campaigns
·
Let your message go viral in the social
space through Facebook updates, Tweets, LinkedIn messages, etc.
·
Connect your social activities to your newsletters
and other collaterals. (However, do not overdo it)
Social
media gives you access to many-to-many communication rather than the
traditional one-to-one conversational style.
If you are totally messed up with your social media or if you are not able to find a way to give your social media a real boost, you can always give us a call on 888-400-1602. Our experts would love to help you. Or click here to contact us…
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